Love: Her Secret Business Ingredient

Celeste Shaw

Co-Editor-in-Chief at Flea Market Style Magazine, Owner at Lucky Vintage and Pretty Things,
and Owner at Chaps Diner and Bakery

People crave my friend 

Really, they actually crave her. Men, women, and children - all can't get enough of Celeste. They cling to her like tacks on a magnet. They eagerly purchase her services, gobbling up everything in sight. And, after just a moment with her, they leave with big smiles on their faces.

Sure, she's pretty and trendy. There's always a fun vibe happening when she's around. But, that's not it. That's not what people are drawn to. There's something that emanates from her that people want to soak up.

It's love, baby!

Love is Celeste's secret business ingredient. One feels it when she puts her hand on your shoulder and looks you in the eye. Her face, her attention, is on you. You know she sees only you. When she holds you in a hug that's just a wee bit longer than most, you know you're treasured. Her love isn't limited to hugs and smiles. It's not all soft and sweetness. Love is the nuts-and-bolts that she uses to build her business.

That ain't love

You know when you've stepped into a business and you're not feeling the love. Like when you get that sense everyone is being herded along, as if you were one of many cattle. Next! Certainly it isn't love that you're getting when you've just spent a whole lot of money and you aren't quite sure what exactly you just purchased. Huh? How about that fake smile that drops when you don't buy? Ugh. Hovering, pushy sales people put off a lot of vibes, but I don't think love is one of them. As a customer, you know when it's not there.

Love is the secret

As a business owner Celeste knows that everyone needs to be acknowledged; all of us need attention and affirmation. She also knows people desperately want security and trustworthiness, so she extends love by providing products and services that are reliable, consistent, and fair. When Celeste greets a client she doesn't secretly see only dollar signs. She sees them as a member of her community, which to her is an extension of her family. Each is a person worthy of being treated with dignity and care. Giving love in this way doesn't cost Celeste anything. Whether her customers actually recognize it or not, they are feeling the love. And, they keep coming back for me. They crave it.

Shouldn't this be the way we treat all the people who we rely on to give us business?

If your business is suffering, if it isn't blooming like it should, try this. Step away from the bottom line for a bit. Take your focus off your profit. Rather, put in extra effort to treat your clients with attention and care. Give service that projects assurance and generates trust. Try love as your secret business ingredient.

Who's Your Hero?

As a young girl, Sir Edmund Hillary was on my A-list of super heroes. I mean, how many people do you know who've climbed Mt. Everest and traversed both the north and south poles? Extraordinary! Such accomplishments keep him cemented in our memories as one of history's eminent mountaineers and explores.

“I have been seriously afraid at times but have used my fear as a stimulating factor rather than allowing it to paralyze me. My abilities have not been outstanding, but I have had sufficient strength and determination to meet my challenges and have usually managed to succeed with them.” ~Edmund Hillary, View from the Summit: The Remarkable Memoir by the First Person to Conquer Everest

These days I look at Hillary with a new admiration. Absolutely the accomplishments of his expeditions remain impressive. What touches my spirit now is his philosophic approach to life and his belief that everyday people can do great things.  

Hillary was rather humble about his conquering the mountain. He said, "I was just an average bloke. It was the media that tried to transform me into a heroic figure. But I've learned through the years, as long as you don't believe all that rubbish about yourself, you can't come to too much harm."

He did realize the commercial value of his achievement. But, rather that promoting himself and his accomplishments, he used his fame to the advantage of those less fortunate. He devoted much of his time to the needs of the people of Khumbu by helping them to build schools, hospitals, and bridges.

Admire him for his incredible physical accomplishments. Wonder at his perseverance and ability to master the mountain and the elements. However, to me he's a hero because of what he did with the power of his influence. To be that kind of a hero, well, that's something to aspire to, don't you think?

Little Ripples, Sweeping Change

Spring is almost here. It's a time of new life and growth.It comes to mind that it's the time to plant seeds; seeds of hope, honor, and justice. Will you join me in this? Stand up for someone who has an inspiration for good. Take a moment to act on a conviction to reach out to another. Use your authority to bring about justice.

Together we can create a wave that will be force of change!

Try and Trying Again

Setbacks and delays cannot detour the focused pursuit of a great goal. You go!

Gratitude Attitude

How grateful are your words? Do you tell others how much you appreciate their efforts, their talents, their smiles? Being grateful on the inside is good, being grateful on the outside is excellent!

Change Ain't Easy

Epiphany while vacuuming 

This morning, while vacuuming my carpets, I was thinking about two very dear friends of mine. I love them, so have them on my mind frequently. While they know about each other, the two haven't yet had the opportunity to meet. Interestingly, both are talking a lot about areas in their lives that they need to change. I agree with them and support the changes they are facing. My vacuum is rather loud, so it drowns out any other sound. It's a good time for me to do thinking. I was mulling over the conversations I've had with these two and of course was formulating solutions and some very sage advise. Then, BAM, I realized I was the one that needed the talking to and that awesome advise should be directed right back at myself!

Energy wasted

Seriously, how often do we spend time judging and fussing over the shortcomings, problems, and challenges of another? Now mind you, I wasn't being mean or judgy about my friends. I was just coming up with a solution or program that I thought would be helpful. But... What would it be like if I turned that energy right back at myself?

As much as my friends love me, I'm 98.5% certain they would kinda, sorta listen to my ideas and then continue on with their own. That's how humans are. For the most part, they are going to do what they have in their minds to do. Using my energy worrying about how to fix their problems is a serious waste of a great mind (mine, of course).

Example is better than a solution

After getting over the shock of the moment (yes, silly I know) and realizing that this was a good thing, it came to me that being an example is much more inspiring than giving someone, even a loved one, a neat and tidy solution. Really, change is not easy. Well, maybe little changes are, like getting a new shade of lipstick or trying a different style of shoes. Breaking out in small ways that are relatively safe is not all that difficult.

We all know that true and lasting change comes from thinking differently. For some, this seems easy. Yet, the core changes we make in our values and beliefs are extremely difficult. All the external pushes and pulls do not make for real change. What does is a new or altered way of thinking. And, that's where I hope to make a difference.

To help my two dear friends, I must help myself. I realize I have to first examine areas that I need fundamental change. There are a few things I need to really work on, And, I'm going to. With prayer, counsel, and determined new thinking, I will set the sail for this new course.

So, here's to spending less time trying to fix and figure for people who really haven't asked for it. I am super excited about this shift in energy. I bet they'll like it, too. They'll probably even ask me how I did it. Then....watch out!

Happiness comes from your own actions

What actions are you choosing? I say pick the ones that will bring encouragement, productivity, and peace. Happiness is sure to follow!